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Microsoft Dynamics 365 Fundamentals (CRM)

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99 USD
Not Applicable
LQEX-MOC-MB-910
Exam Vouchers
Microsoft

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Course Description

Overview

This exam measures your ability to describe the following: Dynamics 365 Marketing; Dynamics 365 Sales; Dynamics 365 Customer Service; Dynamics 365 Field Service; and shared features.

This exam covers the customer engagement features and capabilities of Dynamics 365 apps. Candidates of this exam should have a fundamental understanding of customer engagement principles, business operations, and general computer skills.

You may be eligible for ACE college credit if you pass this certification exam.

Passing score: 700
 

Objectives


 

Audience


 

Prerequisites


     

Topics

Describe Dynamics 365 Marketing (15–20%) Describe Dynamics 365 Marketing capabilities
  • Describe the process for generating and scoring leads by using marketing forms and pages
  • Describe how to target customers by using segments and subscription lists
  • Describe email marketing concepts and processes
  • Describe the process of automating marketing activities by using customer journeys
  • Describe event management features and capabilities including Microsoft Teams webinar
Describe marketing-related apps
  • Describe the capabilities of Dynamics 365 Customer Insights including Audience Insights and
Engagement Insights
  • Describe the capabilities of Dynamics 365 Customer Voice
Describe Dynamics 365 Sales (15–20%) Describe the Dynamics 365 Sales lifecycle
  • Describe leads and the process for qualifying leads
  • Describe the opportunity management process
  • Describe the quote lifecycle
  • Describe sales pipeline forecasting concepts
Describe sales-related apps
  • Describe capabilities of Dynamics 365 Sales Insights
  • Describe capabilities of LinkedIn Sales Navigator
Describe Dynamics 365 Customer Service (15–20%) Describe Dynamics 365 Customer Service components
  • Describe Knowledge Management
  • Describe the case lifecycle including service-level agreements (SLAs) and entitlements
  • Describe how to use queues to manage work
Describe Dynamics 365 Field Service (15–20%) Describe Field Service capabilities
  • Describe the work order lifecycle
  • Describe capabilities of the Inspections feature
  • Describe customer asset management and preventive maintenance processes
Describe scheduling capabilities
  • Describe resource and scheduling processes
  • Describe scheduling options including Schedule Assistant and Resource Schedule Optimization (RSO)
  • Describe how to enable proactive customer asset maintenance by using Connected Field Service
Describe shared features (20–25%) Identify common customer engagement features
  • Describe Microsoft Dataverse as the foundation for Dynamics 365 apps
  • Describe built-in reporting capabilities including dashboards, charts, and views
  • Describe customers and activities
Describe integration options
  • Describe Microsoft Teams integration capabilities
  • Describe email capabilities including App for Outlook
  • Describe how Microsoft Excel and Microsoft Word can be used with Dynamics 365 apps
  • Describe options for analyzing data by using Power BI
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