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AI for Marketing Essentials

Price
585 USD
1 Day
COMP-EL-AIME
Self-Paced Training
CompTIA

AWS Training Pass

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Course Description

Overview

AI for Marketing Essentials is a hands-on, scenario-driven course that teaches you how to use generative AI tools across real marketing work, including campaign ideation, content development, audience analysis, workflow automation, and reporting.

The Essentials Series offers a variety of beginner-friendly courses, each designed to build foundational skills for workplace success in different areas. Each course is standalone, so you can choose the topics that best align with your goals.
Every Essentials course pairs practical, real-world knowledge with a competency assessment, helping you quickly build and demonstrate foundational skills like project management, AI prompting, soft skills, and more. AI for Marketing Essentials fits this model and is designed for learners across all backgrounds.
 

Objectives

You’ll boost creativity, increase productivity, streamline workflows, and elevate marketing results while validating your skills with a CompCert.
 

Audience

It’s ideal for you if you work in digital, content, communications, advertising, or analytics and want to use AI assistants more effectively in your daily work. Whether you’re a beginner or an experienced user, the course supports you—with guided learning and a CompCert assessment that validates your skills. Newer learners can demonstrate what they’ve gained, while seasoned users can “test out” by confirming they already meet the competency level.
 

Prerequisites

    No prerequisites are required. AI for Marketing Essentials is accessible to marketers at any experience level, including those new to AI tools or looking to enhance how they apply AI in their daily work.
     

Topics

AI-driven market research, content strategy, generative writing and multimedia production, personalization, automation, analytics, SEO optimization, social content creation, and ethical AI use.
 
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Self-Paced Training Info

Learn at your own pace with anytime, anywhere training

  • Same in-demand topics as instructor-led public and private classes.
  • Standalone learning or supplemental reinforcement.
  • e-Learning content varies by course and technology.
  • View the Self-Paced version of this outline and what is included in the SPVC course.
  • Learn more about e-Learning

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Self-Paced Training Terms & Conditions

ONCE YOU ARE ENROLLED IN THIS COURSE YOU WILL NOT BE ABLE TO CANCEL YOUR ENROLLMENT. You are billed for the course when you submit the enrollment form. Self-Paced Virtual Classes are non-refundable. Once you purchase a Self-Paced Virtual Class, you will be charged the full price.

This is a CompTIA Self-Paced virtual class; it is intended for students who do not need the support of a classroom instructor. If you feel you would better benefit from having access to a Subject Matter Expert, please check to see if an Instructor-Led version is available.

  • Students will receive an access code within 1-3 business days.
  • If purchasing a self-paced course for multiple students, the purchaser will receive the access codes and must distribute them individually to the students.
  • Students have access to the course 24/7 and will need to read and follow all instructions carefully to complete the course successfully within their allotted time.

'eBooks are delivered through the Official CompTIA Self-Paced Study Guide eReader. This platform gives browser-based access to the full content with bookmarking, search, and annotation features. You will receive an access key and full instructions for accessing the platform.

Access keys must be redeemed within 12 months of purchase.Once redeemed, eBook access will be valid for 12 months.

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