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Introduction to Google Ads
AWS Training Pass
Take advantage of flexible training options with the AWS Training Pass and get Authorized AWS Training for a full year.
OverviewThis Google Ads course is designed to introduce students to the world of search engine marketing (SEM) and familiarize them with the Google Ads tool. This Ads Basic course will teach students how to leverage Google Ads to best serve their online marketing needs. The unique feature of this Google Ads training is that it includes hands-on interactive exercises empowering students to productively use Google Ads on their own website right away. To get the most out of class, students are strongly encouraged to have their own Ads account.
- Know the search engine marketing (SEM)
- Familiarize with the Google Ads tool
There are no prerequisites for this course.
- Overview of Search Engine Marketing
- Introduction of Google Ads
- Working with Keyboards
- Writing Ads in Google Ads
- Creating and Managing your Ads Campaigns
- Google Ads reporting and account performance
- Integrating Google Analytics with Google Ads
Self-Paced Training Info
Learn at your own pace with anytime, anywhere training
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