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Introduction to Google Analytics

Price
700 USD
1 Day
GGAL-100
Classroom Training, Online Training
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Course Description

Overview

This Introduction to Google Analytics course is designed to provide students with in-depth knowledge of various features available in Google Analytics and how to leverage them to best serve their business needs. The course begins with introductory chapters to provide a strong foundation to students. This class is different from other Google Analytics training classes in that it includes many hands-on interactive exercises, ensuring that students who complete the course will be able to productively use Google Analytics on their own website right away.
 

Objectives

After completing the Introduction to Google Analytics course, students will be able to:
  • Best serve their business needs

Audience

Web designers, web analysts, online marketers, and general business people.
 

Prerequisites

    There are no prerequisites for this course.
     

Topics

  • Overview and background of Web Analytics
  • Introduction to Google Analytics
  • Reports in Google Analytics
  • Custom Reporting
  • Advanced Segmentation
  • Understanding filters in Google Analytics
  • Goals in Google Analytics
  • Funnels in Google Analytics
  • Integrating Google Ads with Google Analytics
  • Introduction to Google Ads

    GGAD-100
    • Duration: 1 Day
    • Delivery Format: Classroom Training, Online Training
    • Price: 700.00 USD
  • Advanced Google Ads

    GGAD-105
    • Duration: 1 Day
    • Delivery Format: Classroom Training, Online Training
    • Price: 700.00 USD
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Self-Paced Training Info

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